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Secure payments
Free Shipping & 30 days free returns
Customer care 24/7 +1 (240) 716-6518
A Byredo Wrapping
2 complimentary samples
BYREDO GROUP* - ONLINE PRIVACY POLICY
Last Updated: 25 July 2023
Welcome to this website https://www.byredo.com/us_en/, which is owned or operated by Byredo USA Inc, a company incorporated in United States of America and whose registered office is located at 240 West 35th Street, 14th Floor, New York, 10001, NY, USA ("Byredo", "we", "us" or "our").
Byredo values its customers and respects their privacy. Your visit to the Site and your use of any of the services or features we provide is subject to our Terms and Conditions.
This Privacy Policy (together with our Terms and conditions, Cookies Policy and any other documents referred to on it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. We are the data controller in respect of your personal data. Please read this Privacy Policy carefully to understand our views and practices regarding your personal data and how we will treat it.
Our website is not intended for, and should not be used by, children under the age of 16. We do not knowingly or intentionally collect any information from children under the age of 16.
This Privacy Policy does not cover information that you submit on any other websites. For example, if you post something on third party sites such as Facebook, Twitter, Instagram or YouTube ("Third Party Sites"), that information is governed by the privacy policies on those websites, and is not governed by this Privacy Policy.
1. How/when we collect personal information from you
Information you give us: You may give us personal information about you when you:
visit our website;
fill in forms on our Site or instore or when you otherwise correspond with us by phone, e-mail or otherwise;
register to use our Site (which you must do if you would like to use some of the services and features we offer on our Site), subscribe to our service, or place an order on our Site;
submit enquiries, feedback, suggestions, ideas or other information;
participate in our customer satisfaction surveys or other market research; and/or
communicate with us via social networking websites, third party apps or similar technologies.
Information we receive from other sources: we may receive information about you if you use any of the other websites we (or any Byredo Entity within our group as listed in section 14) operate or other services we provide. In this case we will have informed you when we collected that data that it may be shared internally and combined with data collected on this Site. We are also working closely with third parties (including, for example sub-contractors in technical, payment and delivery services, advertising networks, marketing services, analytics providers, search information providers, credit reference agencies, etc.) and may receive information about you from them.
2. Personal information we collect about you:
We may collect and process the following personal information about you, that you submit to us, such as:
contact details (such as your name, address, email address and telephone number);
demographic information (such as age and/or other information that may identify you as an individual);
passwords and other authentication information;
responses to any customer satisfaction surveys or market research (unless these are provided anonymously);
financial and credit card information; and/or
your marketing preferences.
We may also collect information from you automatically. For example, if you contact us with a complaint or query, we may keep a record of any phone number used to call our customer service number as well as the correspondence and the period of time it took for us to deal with a query or any request you had. We may also record your levels of satisfaction with the services we have provided. We will also collect and store your purchase history.
We may also automatically collect personal information from you using cookies and other similar technologies. A cookie is a small file of letters and numbers that we may set on your device. You can find more information about the individual cookies we use and the purposes for which we use them in our Cookies Policy. This type of information may include the following:
technical information, including the Internet protocol (IP) address used to connect your computer to the Internet;
your login information
browser type and version, time zone setting, browser plug-in types and versions;
operating system and platform; and
information about your visit including the full Uniform Resource Locators (URL) clickstream to, through and from our Site (including date and time); products you viewed or searched for; page response times; download errors; length of visits to certain pages; page interaction information such as scrolling, clicks, and mouse-overs; methods used to browse away from the page.
Do-Not-Track Signals: At this time, we do not recognize automated browser signals regarding tracking mechanisms, which may include “do-not-track” instructions.
3. Use made of your personal information:
We may use personal information held about you in the following ways:
to fulfil your order (including acknowledging your order and communicating with you if there is any issue regarding the fulfilment of your order);
to make sure your order is delivered correctly;
to maintain your account;
for accounting, billing, reporting and audit purposes;
for credit checking or screening;
for authentication and identity checks and to distinguish you from other users;
for credit, debit or other payment card verification and screening;
for debt collection;
safety, security, training, legal and administrative purposes and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
for customer care support and services such as identifying your shopping preferences and requirements;
to monitor your use of our website to improve the user experience and to ensure that content is presented in the most effective manner for you and for your device;
to improve your shopping experience with us and tailor any marketing or advertising so that it is more relevant to you, for example to keep you up-to-date on our latest fragrance, perfumes, candles, cosmetics, makeup, leather and body care products, promotional offers and events;
to notify you of any changes to our services; and/or
to conduct marketing analysis to allow us to assess trends and the effectiveness of our advertising and marketing campaigns (including using your personal information to evaluate, analyze or predict certain personal aspects relating to you, such as your preferences, economic situation, interests, and/or location) for example, to build a picture of your interests so that we may tailor our communications to you to ensure they are relevant and of interest to you and so that when you visit our site we can tailor your experience so that it is easier to shop with us.
3. Use made of your personal information:
We may use personal information held about you in the following ways:
to fulfil your order (including acknowledging your order and communicating with you if there is any issue regarding the fulfilment of your order);
to make sure your order is delivered correctly;
to maintain your account;
for accounting, billing, reporting and audit purposes;
for credit checking or screening;
for authentication and identity checks and to distinguish you from other users;
for credit, debit or other payment card verification and screening;
for debt collection;
safety, security, training, legal and administrative purposes and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
for customer care support and services such as identifying your shopping preferences and requirements;
to monitor your use of our website to improve the user experience and to ensure that content is presented in the most effective manner for you and for your device;
to improve your shopping experience with us and tailor any marketing or advertising so that it is more relevant to you, for example to keep you up-to-date on our latest fragrance, perfumes, candles, cosmetics, makeup, leather and body care products, promotional offers and events;
to notify you of any changes to our services; and/or
to conduct marketing analysis to allow us to assess trends and the effectiveness of our advertising and marketing campaigns (including using your personal information to evaluate, analyse or predict certain personal aspects relating to you, such as your preferences, economic situation, interests, and/or location) for example, to build a picture of your interests so that we may tailor our communications to you to ensure they are relevant and of interest to you and so that when you visit our site we can tailor your experience so that it is easier to shop with us.
We may also match or combine the information we collect from you and the information you provide to us with information we receive from other sources (such as social media platforms). We may use the combined information for the purposes set out above (depending on the types of information we receive). This may include your contact details, demographic data, your social media interactions, preferences, shopping habits, interests, geographic location and age or age range. We may use this personal information to tailor and show advertisements more relevant to you either on our website or on third party websites (including social media platforms).
4. Legal basis for processing:
We will only process your personal information where we have a legal basis to do so. The legal basis will depend on the purposes for which we have collected and use your personal information. In almost every case the legal basis will be one of the following:
Consent: For example, where you have provided your consent to receive certain marketing from us. You can withdraw your consent at any time, including by clicking on the “unsubscribe” link at the bottom of any marketing email we send you.
Performance of a contract with you (or in order to take steps prior to entering into a contract with you): For example, where you have purchased a product from us and we need to use your contact details and payment information in order to process your order and send the product to you.
Compliance with law: Where we are subject to a legal obligation and need to use your personal information in order to comply with that obligation.
5. Opt-Out of direct marketing
You can at any time tell us not to send you marketing communications (i) by email by clicking on the unsubscribe link within the marketing emails you receive from us; or (ii) by SMS by following the “STOP” instructions provided with the message or (iii) by postal mail by following the instructions that may be included in a particular promotion. If you have registered with us, you may also opt out of receiving postal mail from us by logging into your account and amending your preferences.
6. Communication of your information
We may communicate your personal information with any member or brand within our group for purposes such as: financial reporting and analysis; strategic planning; the development of customer segmentation and metrics to provide a consistent view of our customer base; the creation of inspiring content and editorial features, and the development of new products and collaborations to enhance your experience as a customer of Byredo or other brands within the group.
From time to time we retain the services of other carefully selected and monitored companies and individuals to perform functions on our behalf in connection with the successful operation and continuous improvement of this Site and our services. We may communicate your information with selected third parties including:
Suppliers and sub-contractors for the performance of any contract we enter into with them or you:
Customer service, for purposes related to the shipping, delivery and return of products purchased on the Site and customer service to users of the Site;
Computer services, for purposes related to hosting Byredo's servers;
Payment platforms, for purposes related to the payment method and its execution;
Logistic services, for purposes related to shipping and delivery and return of the products purchased on the Site.
Marketing services, for the analysis of use of our Site, sending communications, managing advertising content, etc.
These companies or individuals may be provided with access to your personal details in order to fulfil their function but may not use such information for any other purpose.
Advertisers and advertising networks that require the data to select and serve relevant adverts to you and others. Online retargeting is a form of online advertising that allows us and some of our advertising partners to show you advertising based on your browsing patterns and interactions with our websites. For example, when you have visited our website then moved to another site, you may start seeing our adverts displaying special offers or reminding you of the products you were browsing on our website. The technology behind these adverts is based on cookies. More information about how we use cookies and how you can, if you wish, turn off cookies is included in our Cookie Policy . This processing could constitute profiling under the applicable data protection regulations. We process your personal data in this way as it is in our legitimate interest to offer you a personalised experience on our sites and to provide you with personalised advertising and marketing, and depending on the mode that such personalized advertising and marketing are conducted, subject to your consent for the use of your personal information for direct marketing if/where applicable.
Analytics and search engine providers that assist us in the improvement and optimisation of our Site.
We do not communicate your personal details to other companies or individuals for their marketing purposes unless you have indicated when you registered that you wish to receive information about other companies’ products, offers and services in areas including luxury beauty, fragrance, cosmetics, home and lifestyle products.
We may also disclose your personal information to third parties:
In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets;
if Byredo (or its ultimate holding company and its subsidiaries) or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
Analytics and search engine providers that assist us in the improvement and optimisation of our Site.
We may communicate your personal data where we are under duty to disclose or communicate your personal data in order to comply with any legal obligation, or in order to enforce or apply our other terms and conditions or other agreements, or to protect our rights, property, or safety (or the rights, property, safety of our customers or others). This includes communicating information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
7. Where we store and process your personal data
The personal data we collect from you is currently held within the European Union (‘EU’). However, it is possible that in the future such personal data may be transferred, stored and/or processed outside the EU.
By submitting your personal data, you agree to this transfer, storing and/or processing. You should be aware that countries outside the EU may not offer the same level of data protection as the EU. However, we will take reasonable steps to ensure that your personal data is given equivalent protection in accordance with the data protection legislation, in particular by implementing adequate contractual conditions in our agreements with business partners dealing with transfer of Personal Data to ensure that Personal Data are processed according to our instructions, and in such a way to maintain their integrity and security.
8. Security and passwords
We maintain reasonable technical and organizational measures to protect personal information from loss, misuse, alteration, or unintentional destruction. We use the latest strong encryption technology to ensure that all transactional information is protected to the highest standard. Transactional information includes any credit or debit card details, your personal contact information together with any other names and addresses you provide when you place an order for delivery to another address, and your purchasing history. If you have given your consent prior to entering the details required for the ordering process, our Site will retain your Byredo account details such as your name, address, email address and purchasing history. Each time you log into your Byredo account to create a new order you must re-enter your credit card details.
Where we have given you (or where you have chosen) a password which enables you to access certain parts of our Site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our Site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.
9. Third Party Websites
Our Site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.
10. Data Retention and Destruction
We store data for as long as it is necessary to provide products and services to you and others as long as we are legally required to do so. We may also keep a record of correspondence with you (for example if you have made a complaint) for as long as is necessary to protect us from a legal claim.
11. Additional Disclosures for Residents of California
This PRIVACY NOTICE FOR CALIFORNIA RESIDENTS supplements the information contained in Privacy Policy and applies only to visitors, users, and others who reside in the State of California (“consumers” or “you”). We adopt this notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”) and other California privacy laws. Any terms defined in the CCPA have the same meaning when used in this notice.
Information We Collect
We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”). In particular, we have collected the following categories of personal information from consumers within the last twelve (12) months:
Category | Examples | Collected |
---|---|---|
A. Identifiers. | A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver's license number, passport number, or other similar identifiers. | YES |
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)). | A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories. | YES |
C. Protected classification characteristics under California or federal law. | Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information). | YES |
D. Commercial information. | Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. | YES |
E. Biometric information. | Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data. | NO |
F. Internet or other similar network activity. | Browsing history, search history, information on a consumer's interaction with a website, application, or advertisement. | NO |
G. Geolocation data. | Physical location or movements. | NO |
H. Sensory data. | Audio, electronic, visual, thermal, olfactory, or similar information. | NO |
I. Professional or employment-related information. | Current or past job history or performance evaluations. | NO |
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)). | Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records. | NO |
K. Inferences drawn from other personal information. | Profile reflecting a person's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. | NO |
Personal information does not include:
Publicly available information from government records.
Publicly available information from government records.
De-identified or aggregated consumer information.
Information excluded from the CCPA's scope, like:
o health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA) or clinical trial data;
o personal information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FRCA), the Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver's Privacy Protection Act of 1994.
We obtain the categories of personal information listed above from the following categories of sources:
Directly from our customers or their agents. For example, from information that our customers provide in order to facilitate the purchase of our products.
Indirectly from our clients or their agents. For example, through information we collect from our customers in the course of providing products to them.
Both directly and indirectly from activity on our website (www.byredo.com).
Use of Personal Informatiom
We may use or disclose the personal information we collect for one or more of the following business purposes:
To fulfill or meet the reason for which the information is provided. For example, if you provide us with your address, we will use this information to ship products to you.
To provide you with information, products or services that you request from us.
To provide you with email alerts, event registrations and other notices concerning our products or services, or events or news, that may be of interest to you.
To carry out our obligations and enforce our rights arising from any contracts entered into between you and us.
To improve our website and present its contents to you.
For testing, research, analysis and product development.
As necessary or appropriate to protect the rights, property or safety of us, our clients or others.
To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
As described to you when collecting your personal information or as otherwise set forth in the CCPA.
To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us is among the assets transferred.
We will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.
Sharing Personal Information
We may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.
In the preceding twelve (12) months, we have disclosed the following categories of personal information for a business purpose:
Category A: Identifiers
Category B: California Customer Records personal information categories.
Category C: California Protected Class information
Category D: Commercial Information
We disclose your personal information for a business purpose to the following categories of third parties:
Our affiliates, which are other companies within the PUIG Group
Service providers.
Third parties to whom you or your agents authorize us to disclose your personal information in connection with products or services we provide to you.
In the preceding twelve (12) months, we have not sold any personal information.
Your Rights and Choices
The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.
Access to Specific Information and Data Portability Rights
You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months, or longer if the period requested starts no earlier than January 1, 2022 provided that our fulfilment of such request is possible and is not unduly burdensome. Once we receive and confirm your verifiable consumer request, we will disclose to you:
The categories of personal information we collected about you.
The categories of sources for the personal information we collected about you.
Our business or commercial purpose for collecting or selling that personal information.
The categories of third parties with whom we share that personal information.
The specific pieces of personal information we collected about you (also called a data portability request).
If we sold or disclosed your personal information for a business purpose, two separate lists disclosing:
o sales, identifying the personal information categories that each category of recipient purchased; and
o disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.
Deletion & Correction Request Rights
You have the right to request that we delete or correct any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will correct or delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.
We may deny your deletion request if retaining the information is necessary for us or our service providers to:
We may deny your correction request if we determine that the information that you are seeking to correct is accurate, we cannot verify your identity, or your request is manifestly unfounded or excessive.
Exercising Access, Data Portability, Correction and Deletion Rights
To exercise the access, data portability correction, and deletion rights described above, please submit a verifiable consumer request to us by email at [email protected]
Only you or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.
You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:
Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative.
Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.
We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. Making a verifiable consumer request does not require you to create an account with us. We will only use personal information provided in a verifiable consumer request to verify the requestor's identity or authority to make the request.
When handling requests to correct, we may require you to provide documentation that rebuts the information that we have on file. In determining whether such documentation is necessary, we will have regard to:
(A) The nature of the personal information at issue (e.g., whether it is objective, subjective, unstructured, sensitive, etc.).
(B) The nature of the documentation upon which we consider the personal information to be accurate (e.g., whether the documentation is from a trusted source, whether the documentation is verifiable, etc.)
(C) The purpose for which we collect, maintain, or use the personal information. For example, if the personal information is essential to the functioning of our business, we may require more documentation.
(D) The impact on you. For example, if the personal information has a negative impact on you, we may require less documentation.
We may delete the contested personal information as an alternative to correcting the information if the deletion of the personal information does not negatively impact you or where you consent to the deletion.
When responding to a request to correct, we will inform you whether we have complied with your question to correct, and if we have not, we will provide the basis for such action.
Response Timing and Format
We endeavor to respond to a verifiable consumer request within 45 days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. We will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request's receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.
We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
Non-Discrimination
We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:
Deny you goods or services.
Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
Provide you a different level or quality of goods or services.
Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.
Sensitive Personal Information
California residents are permitted to request that businesses do not use their Sensitive Personal Information for purposes other than those directly related to the provision of services, or other limited purposes as set out by California law. limited purposes directly related to the provision of services. Sensitive Personal Information includes social security numbers, financial account information, precise geolocation data, account login details and credit/debit card numbers. It is our policy to only use this information for the purposes of providing services to you. We currently store the following sensitive information: financial account information, account login details and credit card numbers. We do not process this information for purposes of inferring characteristics from those of whom we store Sensitive Personal Information.
Changes to Our Privacy Policy
We reserve the right to change this privacy policy at our discretion and at any time. When we make changes to this privacy notice, we will notify you by email or through a notice on our website homepage.
Contact Information
If you have any questions or comments about this notice, our Privacy Statement, the ways in which we collect and use your personal information, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at:
Phone: (240) 716-6518
Website: www.byredo.com
Email: [email protected]
For residents of Colorado, Connecticut and Virginia
If you are a Colorado, Connecticut, or Virginia resident, you have the right to request access to, or correction or deletion of, your personal information; or to opt out of the processing of your personal information for targeted advertising purposes or the sale of your personal information. Certain advertising practices that we engage in, such as providing you with email alerts, event registrations and other notices concerning our products or services, or events or news that may be of interest to you, may be deemed targeted advertising or a “sale” under some state laws.
You can exercise these rights by submitting a request to [email protected]
Before processing your request, we will take reasonable steps to verify your identity, which will include verifying that the email address from which you submit the request matches the email address we maintain on file for you.
For residents of Utah
This section applies solely to Utah residents and supplements our Privacy Policy above.
If you are a Utah resident, you have the right to:
request access to your personal information;
request the deletion of personal information you have provided to us;
opt-out of the processing of your sensitive information; or
opt out of the processing of your personal information for targeted advertising purposes or the sale of your personal information. Certain advertising practices we engage in may be deemed targeted advertising.
You can exercise these rights by submitting a request by email to [email protected]
Before processing your request, we will take reasonable steps to verify your identity, which will include verifying that the email address from which you submit the request matches the email address we maintain on file for you.
*Please note that there are separate Privacy Policy for Byredo European entities and Byredo Japan.
BYREDO USA Inc, 2023. All rights reserved.