BYREDO GROUP - COOKIE POLICY

Date of Last Update: 1 March 2022

Welcome to this website (byredo.com), which is owned or operated by Byredo. Byredo means the companies listed at the end of our Privacy Policywe", "us" or "our".

Our Site uses cookies to distinguish you from other users of our Site. A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive. Cookies can be used to follow your activity on a website and across websites, and that information helps websites to understand your preferences and improve your website experience. Our Site uses functional, performance, marketing and personalisation cookies. This helps us to provide you with a good experience when you browse our Site; for example, it means that we can recognise your computer when you access the Site and log into your account with your user name and password. The use of cookies also allows us to improve our Site.

Although some web browsers may have functionality that allows you to transmit “do-not-track” signals to websites you visit, we currently do not recognize such signals.

We use the following cookies:



  • Strictly necessary/essential cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website or use the shopping cart.
Name Description Lifespan Hostname
cf_use_ob This cookie is associated with sites using CloudFlare.  It is used to improve page load times and to override any security restrictions based on the visitors IP address.  It does not contain any user identification information.  PERSISTENT www.byredo.com
product_data_storage   SESSION static-live.byredo.com
zte2095 This cookie is set to enhance the performance and functionality of the website. SESSION byredo.com
recently_compared_product   SESSION www.byredo.com
recently_viewed_product_previous   SESSION www.byredo.com
country   PERSISTENT www.byredo.com
recently_compared_product_previous   SESSION static-live.byredo.com
form_key This cookie is used to facilitate content caching on the browser to make pages load faster. SESSION www.byredo.com
JSESSIONID This domain is controlled by New Relic, which provides a platform for monitoring the performance of web and mobile applications. SESSION nr-data.net
recently_compared_product   SESSION static-live.byredo.com
_hjIncludedInPageviewSample   PERSISTENT ajax.cloudflare.com
__cfduid   PERSISTENT cloudflareinsights.com
recently_viewed_product   SESSION www.byredo.com
mage-messages   SESSION www.byredo.com
_hjIncludedInSessionSample   PERSISTENT ajax.cloudflare.com
PHPSESSID PHP session cookie associated with embedded content from this domain. PERSISTENT www.byredo.com
section_data_ids This cookie is used to facilitate content caching on the browser to make pages load faster. SESSION www.byredo.com
mage-cache-storage-section-invalidation This cookie is used to facilitate content caching on the browser to make pages load faster. SESSION static-live.byredo.com
mage-cache-storage This cookie is used to facilitate content caching on the browser to make pages load faster. SESSION www.byredo.com
__cfduid Cookie associated with sites using CloudFlare, used to speed up page load times. According to CloudFlare it is used to override any security restrictions based on the IP address the visitor is coming from. It does not contain any user identification information.     PERSISTENT byredo.com
mage-translation-file-version   SESSION static-live.byredo.com
cf_ob_info This cookie is associated with sites using CloudFlare.  It is used to improve page load times and to override any security restrictions based on the visitors IP address.  It does not contain any user identification information. PERSISTENT www.byredo.com
recently_viewed_product   SESSION static-live.byredo.com
store   PERSISTENT www.byredo.com
mage-cache-sessid   SESSION static-live.byredo.com
OptanonAlertBoxClosed This cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust.  It is set after visitors have seen a cookie information notice and in some cases only when they actively close the notice down.  It enables the website not to show the message more than once to a user.  The cookie has a one year lifespan and contains no personal information. PERSISTENT .www.byredo.com
OptanonConsent This cookie is set by the cookie compliance solution from OneTrust. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the users browser, when consent is not given. The cookie has a normal lifespan of one year, so that returning visitors to the site will have their preferences remembered. It contains no information that can identify the site visitor. PERSISTENT .www.byredo.com
mage-cache-sessid   SESSION www.byredo.com
__zlcstore   PERSISTENT byredo.com
recently_compared_product_previous   SESSION www.byredo.com
__zlcmid Live chat widget sets the cookies to store the Zendesk Live Chat ID used to identify a device across visits. PERSISTENT byredo.com
store_eu_fr   PERSISTENT www.byredo.com
__cfduid This domain is owned by Cloudflare, a USA based company providing technology to improve web page loading speeds for high traffic websites. PERSISTENT cloudflare.com
mage-messages   SESSION static-live.byredo.com
mage-cache-storage-section-invalidation This cookie is used to facilitate content caching on the browser to make pages load faster. SESSION www.byredo.com
mage-cache-storage This cookie is used to facilitate content caching on the browser to make pages load faster. SESSION static-live.byredo.com
X-Magento-Vary   SESSION www.byredo.com
AWSALB   PERSISTENT widget-mediator.zopim.com
mage-translation-storage This cookie is used to facilitate content caching on the browser to make pages load faster. SESSION www.byredo.com
product_data_storage   SESSION www.byredo.com
mage-translation-storage This cookie is used to facilitate content caching on the browser to make pages load faster. SESSION static-live.byredo.com
mage-translation-file-version   SESSION www.byredo.com


  • Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our Site when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
Name Description Lifespan Hostname
_gat Used to distinguish users by Google Analytics – third-party analytics cookies: google analytics for statistical purposes. Type of data processed: IP addresses. To maximize the privacy of users / visitors, we use the “masking IP” feature, which imposes on the system the darkening of the last 8 digits of the IP address of the user / visitor before any type of processing is performed, making in fact the analyzed Purpose: to collect information, in aggregate form, on the number of users and on how they visit our site, to process statistics. PERSISTENT byredo.com
_cs_s This cookie contains the number of pages viewed in the current session for the ContentSquare tool. SESSION contentsquare.com
_cs_optout This cookie is used by ContentSquare to exclude certain visitors from collection. PERSISTENT contentsquare.com
_cs_ex This cookie is used by ContentSquare to exclude certain visitors from collection. SESSION contentsquare.com
_cs_id This cookie contains the ContentSquare user ID PERSISTENT contentsquare.com
_cs_c This cookie is used by ContentSquare to save user consent for data collection. PERSISTENT contentsquare.com
_cs_mk This cookie is used for our Google Analytics and Adobe integrations. It sends a random number-timestamp in milliseconds. SESSION contentsquare.com
_cs_vars This cookie is used by ContentSquare to store custom variables SESSION contentsquare.com
recently_viewed_product_previous   SESSION static-live.byredo.com
_gid Used to distinguish users by Google Analytics – third-party analytics cookies: google analytics for statistical purposes. Type of data processed: IP addresses. To maximize the privacy of users / visitors, we use the “masking IP” feature, which imposes on the system the darkening of the last 8 digits of the IP address of the user / visitor before any type of processing is performed, making in fact the analyzed Purpose: to collect information, in aggregate form, on the number of users and on how they visit our site, to process statistics. PERSISTENT byredo.com
form_key This cookie is used to facilitate content caching on the browser to make pages load faster. SESSION static-live.byredo.com
_gat_UA- This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites. PERSISTENT byredo.com
_ga Used to distinguish users by Google Analytics – third-party analytics cookies: google analytics for statistical purposes. Type of data processed: IP addresses. To maximize the privacy of users / visitors, we use the “masking IP” feature, which imposes on the system the darkening of the last 8 digits of the IP address of the user / visitor before any type of processing is performed, making in fact the analyzed Purpose: to collect information, in aggregate form, on the number of users and on how they visit our site, to process statistics. PERSISTENT byredo.com
_hjIncludedInPageviewSample   PERSISTENT script.hotjar.com


  • Functionality cookies. These are used to recognise you when you return to our Site. This enables us to personalise our content for you and remember your preferences.
Name Description Lifespan Hostname
vuid This domain is owned by Vimeo. The main business activity is: Video Hosting/Sharing PERSISTENT vimeo.com
AWSALBCORS   PERSISTENT widget-mediator.zopim.com
__zlcid This domain is owned by Zendesk. This particular domain for the company ensures that all Zendesk features and functionality are added to the site correctly. PERSISTENT static.zdassets.com
stop-geoip-redirect   PERSISTENT www.byredo.com


  • Targeting cookies. These cookies record your visit to our Site, the pages you have visited and the links you have followed. We will use this information to make our website more relevant to your interests. We may also share this information with third parties for this purpose.
Name Description Lifespan Hostname
_uetvid This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website.

Microsoft’s privacy policy can be found here: https://privacy.microsoft.com/en-gb/privacystatement

PERSISTENT byredo.com
_uetsid This cookie is used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site.

Microsoft’s privacy policy can be found here: https://privacy.microsoft.com/en-gb/privacystatement

PERSISTENT byredo.com
_rmuid This cookie is provided by Rakuten Advertising. It is used for advertising purposes. This cookie is used for create and storing unique user ID.

Rakuten’s privacy policy can be found here: https://rakutenadvertising.com/en-uk/legal-notices/

SESSION .rmp.rakuten.com
icts This cookie is used to store a timestamp when the cookie detect a cookie deletion. The cookie also helps in advertising purposes.

Rakuten’s privacy policy can be found here: https://rakutenadvertising.com/en-uk/legal-notices/

SESSION .rmp.rakuten.com
_rmStoreGateway First party cookie set with the help of Rakuten Advertising for targeting and tracking purposes.

Rakuten’s privacy policy can be found here: https://rakutenadvertising.com/en-uk/legal-notices/

PERSISTENT byredo.com
_fbp Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

Facebook’s privacy policy can be found here: https://www.facebook.com/about/privacy/update?ref=old_policy

PERSISTENT byredo.com
MUID This domain is owned by Microsoft - it is the site for the search engine Bing.

Microsoft’s privacy policy can be found here: https://privacy.microsoft.com/en-gb/privacystatement

PERSISTENT bing.com
fr Contains browser and user unique ID combination, used for targeted advertising.

Facebook’s privacy policy can be found here: https://www.facebook.com/about/privacy/update?ref=old_policy

PERSISTENT facebook.com
  This domain is owned by Facebook, which is the world's largest social networking service.  As a third party host provider, it mostly collects data on the interests of users via widgets such as the 'Like' button found on many websites.  This is used to serve targeted advertising to its users when logged into its services.  In 2014 it also started serving up behaviourally targeted advertising on other websites, similar to most dedicated online marketing companies.

Facebook’s privacy policy can be found here: https://www.facebook.com/about/privacy/update?ref=old_policy

SESSION www.facebook.com
_gclxxxx Google conversion tracking cookie

Google’s privacy policy can be found here: https://policies.google.com/privacy?hl=en-US

PERSISTENT byredo.com